by Brian Watkins | Apr 18, 2024 | Website Design
As a part 2 from our previous post on website conversions, in this post we’re going to share actionable tips on improving your blogs, sales pages, and newsletters. If your sales funnel hasn’t been performing as well as you’d hoped, these are ways to refine your setup.... 
by Brian Watkins | Mar 13, 2024 | Digital Marketing, Website Design
FROM CLICK TO CUSTOMER • CRAFTING CONVERSION-DRIVEN WEBSITESPART 1 If you’ve wondered this question, you’ve probably been working on your sales funnel for awhile but have been underwhelmed. Or perhaps you’re just getting serious about tightening up... 
by Brian Watkins | Feb 13, 2024 | Digital Marketing
AI-driven blogging has exploded over the last year, and while it’s meant some inevitable changes in what kinds of sites can be competitive it’s also driven home some existing truths in SEO. For instance, even though some savvy pros have had big successes using ChatGPT... 
by Brian Watkins | Jan 17, 2024 | Branding, Marketing Strategy
We’re all trying to find the best way to appeal to customers, and it’s easy to get swept up in features and expertise. What we offer that someone else doesn’t. Ours is naturally better, right? The catch with that is that the value we are actually providing doesn’t... 
by Brian Watkins | Oct 22, 2023 | Website Design
Content marketing is a lot of work, and you definitely want something to show for your efforts when you’ve been chipping away at it for awhile. A fair question business owners ask is how web design comes into play with content marketing. To answer that,...